{"id":18313,"date":"2025-10-06T06:11:46","date_gmt":"2025-10-06T10:11:46","guid":{"rendered":"https:\/\/www.hqo.com\/?page_id=18313"},"modified":"2025-10-15T09:30:50","modified_gmt":"2025-10-15T13:30:50","slug":"hqo-crm-for-cre","status":"publish","type":"page","link":"https:\/\/www.hqo.com\/hqo-crm-for-cre\/","title":{"rendered":"HqO\u2019s CRM for CRE"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 5<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\n\n\t<h1>\n\t\t\t\tHqO: The CRM for CRE\n\t\t\t<\/h1>\n\t\t\t<p><strong>A purpose-built platform to manage tenant relationships, unify operations, and maximize asset performance.<\/strong>HqO&#8217;s CRM for CRE gives Experiential Landlords a unified system of record and action to orchestrate tenant lifecycle management, unify operations, and drive asset performance.The REX Platform is the first of its kind, transforming how landlords manage customer relationships, unify operations and service, and prove value across the portfolio.This release brings the REX Methodology to life with new tools for intelligence, service delivery, and relationship building-fully operationalizing the tenant lifecycle.<\/p>\t\n\t\t\t<a href=\"https:\/\/www.hqo.com\/demo\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\tRequest a Demo\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Group-4623.png\" alt=\"Group-4623\" itemprop=\"image\" height=\"1294\" width=\"1577\" srcset=\"https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Group-4623.png 1577w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Group-4623-300x246.png 300w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Group-4623-1024x840.png 1024w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Group-4623-768x630.png 768w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Group-4623-1536x1260.png 1536w\" sizes=\"auto, (max-width: 1577px) 100vw, 1577px\" title=\"Group-4623\" onerror=\"this.style.display='none'\"  \/>\n\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Intro-Image.webp\" alt=\"Screenshot\" itemprop=\"image\" height=\"960\" width=\"1076\" srcset=\"https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Intro-Image.webp 1076w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Intro-Image-300x268.webp 300w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Intro-Image-1024x914.webp 1024w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Intro-Image-768x685.webp 768w\" sizes=\"auto, (max-width: 1076px) 100vw, 1076px\" title=\"Screenshot\" onerror=\"this.style.display='none'\"  \/>\n\t<h2>\n\t\t\t\tWhy now\n\t\t\t<\/h2>\n\t\t\t<p>As tenant expectations outpace legacy operating models, the gap between what tenants need and what buildings deliver is widening. Experiential landlords are closing that gap with platforms that earn the tenant&#8217;s business beyond the lease.<strong>HqO&#8217;s REX Methodology <\/strong>is the operating system for this shift. With strategic tools and playbooks, your teams can align to tenant outcomes, orchestrate omni-channel engagement, and measure what matters most.These templates are designed to help your team operationalize tenant understanding, engagement, retention, and performance-the core pillars of the Real Estate Experience (REX) operating system.<\/p>\t\n\t\t\t<a href=\"https:\/\/www.hqo.com\/resources\/downloadable-resources\/rex-platform-strategy-resource-library\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\tDownload the REX Platform Strategy Resource Library\n\t\t\t\t\t<\/a>\n\t<h2>\n\t\t\t\tProduct Overview\n\t\t\t<\/h2>\n\t\t\t<p>HqO&#8217;s CRM for CRE unifies leasing, intelligence, experience and operations into one purpose-built platform designed for experiential landlords. By consolidating tenant data, automating workflows, and surfacing actionable insights, it gives property and asset teams the tools they need to earn, retain, and grow tenant relationships-beyond the lease.This release introduces major updates across the tenant and asset lifecycle-equipping landlords to move from disconnected tools to a connected ecosystem where strategy and service work together to close the experience gap.<\/p>\t\n\t<h2>\n\t\t\t\tLeasing\n\t\t\t<\/h2>\n\t\t\t<p><strong>Turn tenant relationships into long-term value-across every building and lifecycle stage.<\/strong>Power proactive engagement from the moment a deal is signed with CRM tools that centralize context and give teams the visibility to deliver consistent, high-touch service at scale.Make tenant data actionable to streamline onboarding, deepen relationships, and drive outcomes that go far beyond the lease.<\/p>\t\n\t\t\t\t\t<a href=\"javascript:void(0);\" id=\"fl-accordion--label-0\" tabindex=\"0\" aria-controls=\"fl-accordion--panel-0\">Key Features<\/a>\n\t\t\t\t\t<ul>\n<li aria-level=\"1\">CRM-powered tenant profiles with contacts, notes, and activity tracking<\/li>\n<li aria-level=\"1\">User and vendor profiles to understand everyone in your property ecosystem<\/li>\n<li aria-level=\"1\">Intuitive admin navigation based on tenant and building lifecycle<\/li>\n<li aria-level=\"1\">Best-in-class tenant web experience that makes it easy to explore, engage, and stay connected to your property<\/li>\n<\/ul>\n\t\t\t<a href=\"\/product\/leasing\/\" target=\"_self\">\n\t\t\t\t\t\t\tLearn more\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/marketing-top-new-1.png\" alt=\"marketing-top-new\" itemprop=\"image\" height=\"414\" width=\"673\" srcset=\"https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/marketing-top-new-1.png 673w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/marketing-top-new-1-300x185.png 300w\" sizes=\"auto, (max-width: 673px) 100vw, 673px\" title=\"marketing-top-new\" onerror=\"this.style.display='none'\"  \/>\n\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Experience-Laptop-New-1.png\" alt=\"Experience-Laptop-New\" itemprop=\"image\" height=\"621\" width=\"1010\" srcset=\"https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Experience-Laptop-New-1.png 1010w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Experience-Laptop-New-1-300x184.png 300w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Experience-Laptop-New-1-768x472.png 768w\" sizes=\"auto, (max-width: 1010px) 100vw, 1010px\" title=\"Experience-Laptop-New\" onerror=\"this.style.display='none'\"  \/>\n\t<h2>\n\t\t\t\tIntelligence\n\t\t\t<\/h2>\n\t\t\t<p><strong>Get a clear, real-time view of portfolio performance-and close the experience gap by aligning strategy to what tenants want.<\/strong>See how tenants engage across every stage of the lifecycle-from reach to sentiment-so you can identify what&#8217;s working, surface risk, and take action where it matters most.Measure the moments that drive outcomes, uncover trends across your portfolio, and align service delivery with tenant needs, expectations, and behavior-all in one place.<\/p>\t\n\t\t\t\t\t<a href=\"javascript:void(0);\" id=\"fl-accordion--label-0\" tabindex=\"0\" aria-controls=\"fl-accordion--panel-0\">Key Features<\/a>\n\t\t\t\t\t<ul>\n<li aria-level=\"1\">Real-time Portfolio Health Analytics across the engagement funnel: Reach, Awareness, Utilization, Engagement, Sentiment<\/li>\n<li aria-level=\"1\">Property Assessment Reports to evaluate building readiness<br \/>\nPortfolio-level comparisons to identify underperforming assets<\/li>\n<li aria-level=\"1\">Tenant segmentation tools to uncover behavior patterns<\/li>\n<li aria-level=\"1\">Occupier insights to understand what your ideal customers value most<\/li>\n<\/ul>\n\t\t\t<a href=\"https:\/\/www.hqo.com\/product\/intelligence\" target=\"_self\">\n\t\t\t\t\t\t\tLearn more\n\t\t\t\t\t<\/a>\n\t<h2>\n\t\t\t\tExperience\n\t\t\t<\/h2>\n\t\t\t<p><strong>Deliver meaningful tenant experiences that drive loyalty, productivity, and a sense of belonging-turning everyday service into satisfaction.<\/strong>Create moments that matter across the full tenant journey with tools to communicate, activate, and personalize engagement-wherever your customers are.Reach tenants through the right channels, drive participation with newsletters and events, and learn what resonates so you can build loyalty that lasts.<\/p>\t\n\t\t\t\t\t<a href=\"javascript:void(0);\" id=\"fl-accordion--label-0\" tabindex=\"0\" aria-controls=\"fl-accordion--panel-0\">Key Features<\/a>\n\t\t\t\t\t<ul>\n<li aria-level=\"1\">Multi-channel communication including newsletter and email builder with AI helper<\/li>\n<li aria-level=\"1\">CMS for scheduling updates and managing campaigns with images and video<br \/>\nEvent management with check-in, waitlists, timeslots, and attendance tracking<\/li>\n<li aria-level=\"1\">Segmented targeting and performance analytics for campaigns and content<\/li>\n<li aria-level=\"1\">Document sharing and centralized file repository for important tenant info<\/li>\n<\/ul>\n\t\t\t<a href=\"\/product\/experience\/\" target=\"_self\">\n\t\t\t\t\t\t\tLearn more\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Laptop-Mockup.png\" alt=\"Laptop Mockup\" itemprop=\"image\" height=\"827\" width=\"1346\" srcset=\"https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Laptop-Mockup.png 1346w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Laptop-Mockup-300x184.png 300w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Laptop-Mockup-1024x629.png 1024w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Laptop-Mockup-768x472.png 768w\" sizes=\"auto, (max-width: 1346px) 100vw, 1346px\" title=\"Laptop Mockup\" onerror=\"this.style.display='none'\"  \/>\n\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/RB.png\" alt=\"RB\" itemprop=\"image\" height=\"826\" width=\"1346\" srcset=\"https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/RB.png 1346w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/RB-300x184.png 300w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/RB-1024x628.png 1024w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/RB-768x471.png 768w\" sizes=\"auto, (max-width: 1346px) 100vw, 1346px\" title=\"RB\" onerror=\"this.style.display='none'\"  \/>\n\t<h2>\n\t\t\t\tOperations\n\t\t\t<\/h2>\n\t\t\t<p><strong>Connect people, places, and workflows to deliver seamless service that scales with your portfolio.<\/strong>Power responsive, real-time operations that keep every space running smoothly, from service requests to room bookings to guest check-ins.Streamline the work behind the scenes so your team can stay focused on what matters, delivering the reliable, professional experience tenants expect.<\/p>\t\n\t\t\t\t\t<a href=\"javascript:void(0);\" id=\"fl-accordion--label-0\" tabindex=\"0\" aria-controls=\"fl-accordion--panel-0\">Key Features<\/a>\n\t\t\t\t\t<ul>\n<li aria-level=\"1\">Service Request UX enhancements and two-way communication<\/li>\n<li aria-level=\"1\">Visitor Management updates including bulk visits, walk-up visitors, wallet passes<\/li>\n<li aria-level=\"1\">Advanced Resource Booking with combined rooms and resource collections with new controls for notice time and duplication<\/li>\n<li aria-level=\"1\">Add visitors directly during booking for a seamless guest check-in experience<\/li>\n<li aria-level=\"1\">Centralized Admin navigation with faster access to property tools and workflows<\/li>\n<\/ul>\n\t\t\t<a href=\"\/product\/operations\/\" target=\"_self\">\n\t\t\t\t\t\t\tLearn more\n\t\t\t\t\t<\/a>\n\t<h2>\n\t\t\t\tVendor\n\t\t\t<\/h2>\n\t\t\t<p><strong>Build a trusted vendor network that powers seamless service delivery<\/strong>Simplify vendor management with tools that reduce friction, ensure compliance, and keep buildings running safely and efficiently.Build a vendor ecosystem with secure check-in, real-time oversight, and workflows built for operational excellence and tenant satisfaction.<\/p>\t\n\t\t\t\t\t<a href=\"javascript:void(0);\" id=\"fl-accordion--label-0\" tabindex=\"0\" aria-controls=\"fl-accordion--panel-0\">Key Features<\/a>\n\t\t\t\t\t<ul>\n<li aria-level=\"1\">Centralized vendor directory with profiles, documents and contact details<\/li>\n<li aria-level=\"1\">Certificate of Insurance (COI) tracking and verification to ensure ongoing compliance<\/li>\n<li aria-level=\"1\">Loading Dock Management with license plate scanning and delivery tracking<\/li>\n<li aria-level=\"1\">Pre-approved Vendor check-in with COI validation\u00a0<\/li>\n<li aria-level=\"1\">Smart access passes tied to authorized vendors, spaces, and schedules<\/li>\n<\/ul>\n\t\t\t<a href=\"\/product\/vendor\/\" target=\"_self\">\n\t\t\t\t\t\t\tLearn more\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/VendorlistwithCOI.png\" alt=\"VendorlistwithCOI\" itemprop=\"image\" height=\"827\" width=\"1346\" srcset=\"https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/VendorlistwithCOI.png 1346w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/VendorlistwithCOI-300x184.png 300w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/VendorlistwithCOI-1024x629.png 1024w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/VendorlistwithCOI-768x472.png 768w\" sizes=\"auto, (max-width: 1346px) 100vw, 1346px\" title=\"VendorlistwithCOI\" onerror=\"this.style.display='none'\"  \/>\n\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Web-app.png\" alt=\"Web app\" itemprop=\"image\" height=\"827\" width=\"1346\" srcset=\"https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Web-app.png 1346w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Web-app-300x184.png 300w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Web-app-1024x629.png 1024w, https:\/\/www.hqo.com\/wp-content\/uploads\/2025\/10\/Web-app-768x472.png 768w\" sizes=\"auto, (max-width: 1346px) 100vw, 1346px\" title=\"Web app\" onerror=\"this.style.display='none'\"  \/>\n\t<h2>\n\t\t\t\tTenant\n\t\t\t<\/h2>\n\t\t\t<p><strong>Put your customers in control of their workplace experience-across space, services, and community.<\/strong>Give tenants a streamlined digital experience to discover what they need for a productive and meaningful day.Empower both end users and tenant admins with tools that reduce friction, build connection, and support a modern workplace aligned with everyone&#8217;s needs.<\/p>\t\n\t\t\t\t\t<a href=\"javascript:void(0);\" id=\"fl-accordion--label-0\" tabindex=\"0\" aria-controls=\"fl-accordion--panel-0\">Key Features<\/a>\n\t\t\t\t\t<ul>\n<li aria-level=\"1\">Intuitive tenant web experience for booking resources, accessing services, and connecting with the building<\/li>\n<li aria-level=\"1\">Easily book space and amenities across a portfolio with HqO Credits-flexible usage tied to your lease, managed seamlessly by property teams.<\/li>\n<li aria-level=\"1\">Seamless, secure access with mobile pass that works from Street-to-Suite<\/li>\n<li aria-level=\"1\">Stay connected with building updates and events through email, web, and mobile channels<\/li>\n<\/ul>\n\t\t\t<a href=\"\/product\/tenant\/\" target=\"_self\">\n\t\t\t\t\t\t\tLearn more\n\t\t\t\t\t<\/a>\n\t<h2>\n\t\t\t\tPlatform Infrastructure\n\t\t\t<\/h2>\n\t\t\t<p><strong>Power seamless identity, access, and communication with systems that span the full property and tenant lifecycles.<\/strong>Connect the systems and services that modern operations rely on delivering the performance tenants expect and the flexibility your team needs to evolve.Future-proof your portfolio with a platform built for integration, security, and end-to-end digital experiences.<\/p>\t\n\t\n\t\t\t<p><strong>Key Features:<\/strong><\/p><ul><li aria-level=\"1\">Quantum Core portfolio agent for asset manager oversight<\/li><li aria-level=\"1\">Digital wallet and QR visitor passes support for buildings with CCURE 9000, AMAG, Genetec, and Gallager<\/li><li aria-level=\"1\">Unified mobile credential for Street-to-Suite access across landlord and tenant systems<\/li><li aria-level=\"1\">File Repository for centralized digital asset storage<\/li><\/ul>\t\n\t<h2>\n\t\t\t\tWhy It Matters\n\t\t\t<\/h2>\n\t\t\t<p>HqO&#8217;s CRM for CRE closes the experience gap-connecting intelligence, operations, and engagement into one system that helps landlords earn loyalty, prove impact, and grow value across every asset.<\/p>\t\n\t\t\t<a href=\"https:\/\/www.hqo.com\/demo\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\tRequest a Demo\n\t\t\t\t\t<\/a>\n\t<style>\n    .entry-header.ast-no-thumbnail {\n    display: none !important;\n}\nstrong {\n    font-weight: 600 !important;\n    margin-bottom: -10px !important;\n} \nul {\n    margin-left: 19px !important;\n    margin-top: 10px !important;\n    margin-bottom: 20px !important;\n}\nh4 {\n    margin-top: 25px !important;\n}\np {\n    margin-bottom: 25px !important;\n}\ntable {\n    margin-bottom: 25px !important;\n}\n.ast-single-post .entry-content a, .ast-comment-content a:not(.ast-comment-edit-reply-wrap a) {\n    text-decoration: none !important;\ncolor: #000000 !important;\n::selection {\n    background-color: rgba(1, 112, 185, 0);\n    color: rgb(255, 255, 255) !important;\n}\n<\/style>\n\n","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 5<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><\/p>\n<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 5<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>HqO: The CRM for CRE A purpose-built platform to manage tenant relationships, unify operations, and maximize asset performance.HqO&#8217;s CRM for CRE gives Experiential Landlords a unified system of record and action to orchestrate tenant lifecycle management, unify operations, and drive asset performance.The REX Platform is the first of its kind, transforming how landlords manage customer &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.hqo.com\/hqo-crm-for-cre\/\"> <span class=\"screen-reader-text\">HqO\u2019s CRM for CRE<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":56,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","inline_featured_image":false,"site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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